How Trust Flourishes When You Say “Yes”: A Guide for Business Leaders
One of the most valuable things in business and life is trust. Trust is hard to earn but can be easily lost. As a consultant, I have encountered issues related to trust and its effects on business. Specifically, I've witnessed the remarkable impact of saying "yes" in business on cultivating and maintaining trust. I have observed how confidence can affect business and life, and I've come to a significant realization: in most cases, people who kept their word earned trust. People tend to say YES to those they trust, and this correlation between trust and saying "yes" is undeniable. What does it mean to say YES? We use the word YES to approve if something said is accurate or correct. YES comes from the Old English word gise, gese, which means "so be it!" There are many ways to convey the sense of YES. Some of the synonyms include: definitely, of course, sure, by all means, that’s right, you bet, you’re on, affirmative, be my guest, I don’t see why not, yea, yeah, yebo, yep, you betcha, yup, is the Pope Catholic? The meaning we give to a YES varies. Saying YES after long and arduous peace negotiations or at your wedding doesn't have the same significance and importance as answering YES to the question: “Are you hot?” These nuances are the origin of many interpersonal difficulties. Let us look at the different types of yeses below. Types of YES Saying YES does not necessarily mean we agree on something. Some factors determine the type of YES we are likely to receive or speak to someone—the word YES can be said deliberately or coerced. When YES is forced, there will be no willingness to follow up on the YES, which can be detrimental. A YES should be intentional and contain a desire to carry through what has been agreed upon. Looking deeper into the process of saying YES to something, the degree of freedom of choice, the intentionality, willingness, circumstances, and surroundings when deciding to say YES play an essential role in the type of YES. These factors form the basis of the four variations of yeses: The Gut-Yes The Social-Yes The Defensive-Yes The Fake-Yes Below is a pictorial representation of the variations of YES. Anssof Matrix of YES From the image above, the horizontal axis goes from a YES said under total external pressure, no natural choice, to a YES expressed when you are free to do so, and it is your own choice. The vertical axis goes from being 100% willing to make what we have said YES to a reality (total commitment) to zero willingness to comply with what we have agreed to. Let’s look at what these types of yeses mean. The Gut-Yes The Gut-Yes corresponds to the YES, that is entirely deliberate. The person is then unquestionably willing to bring what they are saying YES to into existence. We have a conscious decision or choice, an expression of total agreement about the subject. In other words,…