Article wrote by Sénamé

Beyond the Talent Arms Race: An Obuntuo Compass for AI Hiring

"AI hiring will look like Champions League free agency: few teams, sky-high caps, and everyone else playing Moneyball."— Isar Meitis, Leveraging AI podcast, Episode 203 (5 July 2025) The headlines read like transfer season gossip from football's biggest clubs. Meta reportedly dangling $300 million over four years to poach OpenAI's top talent. Google matching with nine-figure packages. Junior engineers seeing $200,000 "AI premiums" added to their offers like signing bonuses. But here's the uncomfortable truth: when only the richest clubs can field a team, the entire league eventually collapses. The Numbers That Broke Reality Let's look at what's actually happening in AI hiring right now: $300 million over 4 years - That's what Meta is reportedly offering to top AI researchers. For context, that's more than most professional athletes earn in their entire careers. $100 million+ first-year bonuses - These aren't just salaries anymore. They're venture capital investments disguised as employment contracts. $200,000 average "AI premium" - Even entry-level ML engineers are commanding premiums that inflate labor costs across every sector. 85-134 TWh extra electricity by 2027 - Because talent is now funded as much in GPUs as in actual dollars. These numbers are staggering. But they're also symptoms of a deeper problem: we're playing the wrong game entirely. Where the Silicon Valley Narrative Breaks Down The current AI hiring frenzy operates on a simple assumption: talent is scarce, so whoever pays the most wins. It's a winner-takes-all mentality that treats brilliant minds like rare commodities to be hoarded. This approach has three fatal flaws: 1. It creates artificial scarcity. When companies stockpile talent they don't immediately need, they're removing potential innovators from the broader ecosystem. 2. It prioritizes individual brilliance over collective intelligence. The most breakthrough innovations in AI have come from teams collaborating across institutions, not from isolated genius in corporate silos. 3. It's ultimately unsustainable. Even the biggest tech companies can't keep bidding against each other indefinitely without breaking their own business models. From an African perspective rooted in Ubuntu philosophy, this entire approach misses the point. Ubuntu teaches us "I am because we are" - our individual success is inseparable from our collective flourishing. Enter Obuntuo: The Human Potential Compass This is where Obuntuo comes in. While Ubuntu focuses on shared being, Obuntuo extends this to shared thriving: "From 'I am because we are' to 'we thrive when each person contributes from their core potential.'" Obuntuo isn't just philosophy - it's a practical framework for building teams and organizations that unlock human potential at scale. It operates on three core principles: 1. Shared Wealth Instead of concentrating resources in the hands of a few superstars, we distribute opportunity and reward across the entire ecosystem. This means capping internal pay ratios, redirecting surplus into employee profit-shares, and creating community compute grants. 2. Shared Knowledge Rather than hoarding proprietary research, we pool foundational knowledge in open consortia. We rotate researchers through fellowships with institutions across the Global South. We build on each other's work instead of duplicating efforts…

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Tony Parker’s Business Journey: A Case for the Pseudo-True Entrepreneur Framework

A few days ago, I listened to an episode of "Secrets d’info" on France Inter Radio titled “Du basket aux affaires, la reconversion contrastée de Tony Parker.” The show analyzed Parker’s entrepreneurial ventures, highlighting the challenges and criticisms he has faced since transitioning from basketball to business. As I followed the discussion, I noticed something: while the show focused on his struggles, it missed a crucial point.The real issue is not that Tony Parker is a bad entrepreneur, as some critics implied, but rather that he is navigating a phase that many talented individuals experience when entering the business world. This phase is what I call the Pseudo-True Entrepreneur stage—a stage where ambition, creativity, and drive exist, but the critical skill of surrounding oneself with the right people is lacking. Instead of simply joining the critics, I want to use this article to explore how this framework helps explain his business journey constructively. (For those interested, you can listen to the original podcast episode here.) What Is a Pseudo-True Entrepreneur? A Pseudo-True Entrepreneur is not a bad entrepreneur—far from it. This type of entrepreneur possesses initiative, boldness, and vision but struggles to build a truly self-sustaining business due to one missing piece: the right people. The key traits of a Pseudo-True Entrepreneur include:✅ Creative and resourceful – they generate ideas and pursue opportunities.✅ Driven and proactive – they take action rather than waiting for things to happen.❌ Struggles with delegation – they either trust the wrong people or try to do too much alone.❌ Lacks a strong, reliable team – they haven’t mastered the art of selecting, developing, and retaining the right talent. This is not a permanent state, but rather a learning phase—one that many high achievers, including Tony Parker, go through. Why Tony Parker Fits This Framework 1. Creativity and Initiative? Yes. But Strategic Team-Building? Missing. Parker’s creativity in business is evident. He’s taken bold initiatives, investing in sports, media, and other ventures. He has the mindset of an entrepreneur—he doesn’t wait for opportunities; he creates them. But initiative alone doesn’t build a successful business. The most successful entrepreneurs understand that choosing the right people is as crucial as choosing the right business moves. 2. From the Basketball Court to the Boardroom: A Different Game Parker mastered teamwork on the basketball court. He worked under great coaches, surrounded himself with elite teammates, and trusted a system. However, business is not sports. In basketball: The team is built for you. Scouts, coaches, and managers assemble the right mix of talent. Your role is clear. You focus on performance while others handle recruitment and strategy. In business, the entrepreneur is the coach, the recruiter, and the strategist. If Parker had applied the same strategic team-building principles from basketball to business, his journey might have been smoother. 3. The Missing Piece: Surrounding Himself with the Right People The podcast criticized his business decisions, but it overlooked the real issue—his difficulty in assembling the right team. Many ex-athletes, celebrities, and professionals fall…

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The Rise of Pseudo-Productivity: How AI is Accelerating the Illusion of Work

In today’s hyper-connected world, productivity has become a badge of honor. Workers pride themselves on responding to emails in minutes, attending back-to-back meetings, and juggling multiple projects at once. But is this real productivity? Or is it merely the illusion of work—what Cal Newport calls pseudo-productivity? Pseudo-productivity is the trap of looking busy without achieving meaningful results. With the rise of AI, this phenomenon is not only continuing but accelerating at an unprecedented pace. In this article, we’ll explore the origins of pseudo-productivity, how AI is amplifying the illusion, and the dangerous parallels with the pseudo-true entrepreneur. The Origins of Pseudo-Productivity: When Did It Begin? Productivity wasn’t always so intangible. In the industrial era, productivity was measured by physical output—how many cars were assembled or how many garments were produced. But with the rise of the knowledge economy, work shifted to emails, documents, meetings, and strategy sessions—intangible outputs that are difficult to measure. The digital revolution in the late 20th century brought email, instant messaging, and open offices, increasing the demand for constant responsiveness. Instead of focusing on deep, high-value work, employees became caught in a cycle of shallow tasks, mistaking activity for accomplishment. Technology, meant to boost productivity, ironically became a source of distraction. Workers felt pressure to be seen working, prioritizing visibility over impact. Then came AI. And with it, pseudo-productivity took on an entirely new dimension. How AI is Supercharging the Illusion of Productivity AI is a game-changer for efficiency, but it is also a double-edged sword. It automates many tasks—but not all automation is useful. Here’s how AI is amplifying pseudo-productivity: More Work, Not Better Work: AI can draft emails, generate reports, and schedule meetings instantly. This makes it easier than ever to produce more output—but does that output translate to real value? A worker who once wrote five reports per week can now generate ten using AI. But are these reports actually being used, or are they just feeding the illusion of work? The Flood of Low-Value Content: AI-generated text, presentations, and emails create an endless stream of content that clogs inboxes and meetings. Companies may seem more productive, but in reality, they’re drowning in information. The Acceleration of Task Switching: AI tools allow workers to jump between tasks more quickly, but multitasking is a myth—rapid switching between tasks reduces deep focus and creativity. A New Layer of Digital Noise: AI-driven chatbots, automated emails, and instant AI-generated replies contribute to a constant flow of interruptions, preventing workers from engaging in focused work. The Illusion of Intelligence: AI can simulate thinking but does not replace human strategy and creativity. Companies relying on AI to make decisions may be mistaking automation for progress. The end result? A workforce caught in an AI-driven busyness trap, where the sheer volume of output is mistaken for true progress. The Pseudo-True Entrepreneur: The Business Version of Pseudo-Productivity This pattern isn’t limited to employees. The same illusion of motion without real progress plagues the world of entrepreneurship. Enter the pseudo-true entrepreneur—someone who…

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How to Prevent Everyday Profit Margin Waste: Actionable Tips

Recently, during my travels, I encountered an unexpected flight delay at Amsterdam airport that shed light on a significant issue: preventable profit margin waste. The scene was all too familiar – interminable queues at check-in counters, exacerbated by a glaring shortage of personnel. As a consequence, I, along with numerous fellow passengers, missed our flights. This setback led to a frustrating 10-hour wait before rebooking for the following day and prompted my contemplation about the avoidable loss incurred by the airline. Amidst the collective inconvenience, it struck me that had effective measures been in place to prevent profit margin waste; the airline could have reaped substantial benefits. By optimizing operational efficiency, not only could the original flight have taken off with a full complement of passengers, but the replacement flight could have accommodated additional travelers, bolstering profits in the process. This experience made me see how easily a company can lose profit and reminded me of a book I read long ago called Six Sigma Simplified by Jay Arthur. This book talks about a tale of two factories. According to Jay Arthur, every business has two “factories” running simultaneously: The "Good Factory" is where you focus most of your energy on producing goods and services for your customers. The "Fix-it Factory" cleans up all of the mistakes, rework, defects, breakage, returns, scrap, and other problems of the “Good Factory." The "Fix-it Factory," in most cases, is overlooked. This is where frustrations accumulate and also the area where valuable resources such as time, energy, and clients are lost. As a business owner, the “Fix-it Factory” can prevent you from sleeping at night and give you grey hairs prematurely. In other words, the “Fix-it Factory” consumes the company resources without any positive output. The cost of running a “Fix-it Factory” in any business is enormous and very harmful. Let’s illustrate the effects of the “Fix-it Factory” on the company using the following example. Jay Arthur says the “Fix-it Factory” costs 25 to 40% of every 100 Euros you spend. That means, for 100,000 Euros paid, a company could have saved 25,000 to 40,000 Euros; or for 500,000 Euros spent, they could have saved 125,000 to 200,000 Euros, and the saving could have reached 250,000 to 400,000 Euros for 1,000 000 Euros spent. The “Fix-it Factory” cost is even higher because you don't pay it out of the revenue but directly out of the company's bottom line. Let’s consider a company with one-million Euros in sales. Let’s assume they have only 3% waste. That means the "Fix-it Factory" will cost them 30,000 Euros. Considering this company has an 8% net profit before taxes, their profit will be only 80,000 Euros – 30,000 Euros = 50,000 Euros. The pain is even more significant when you consider that to get to the same profit level, the company has to sell nearly 400,000 Euros more to make up for this 30,000 Euros loss. Just imagine if the business can save a fraction of the money used…

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How to Conquer the Five Dysfunctions of a Team: Strategies for Business Owners

Why the perception that the scope of team dysfunctions is confined to just five represents a grave misconception that needs urgent correction. This prevailing belief undermines the multifaceted nature of team dynamics, potentially obscuring the broader spectrum of challenges that can impede team success. Is your team failing to function well despite fixing the common five dysfunctions of a team? Today is your lucky day. In this blog, I will share my fortuitous discovery, which will give you an insight into other team dysfunctions you may have overlooked. Recently, I had the idea to write a blog article on team dysfunction. Just like everyone will do, I decided to research the keywords to find out what people out there thought about team dysfunctions. I started by typing “Team dysfunction” on Google, and to my surprise, at least all the results in the first five pages were based on “The Five Dysfunctions of a Team” by Patrick Lencioni. I was surprised because this didn’t match my expectations. In my mind, I expected to find different sources or a variety of viewpoints on team dysfunction. I was shocked to be the only one with a unique perspective on such a sensitive subject that has troubled many organizations. Don’t get me wrong, I read The Five Dysfunctions of a Team back in 2002, and it was one of the best books on team dynamics that I stumbled on. I have used it for my coaching ever since. However, what was shocking was the impression my Google search results gave me 20 years later. With most of the answers based on the book of Patrick Lencioni, I felt that Google was telling me: “There are only Five Dysfunctions of a team." A belief that most people have adopted. Why could people believe that there are only five dysfunctions in a team? We cannot take away the credit for the book being well written. The choice of Patrick Lencioni to present the concepts as a fable with examples makes the story very captivating and easy to remember. Like every good story, people have shared and recommended the book to others. I remember that I got the book on the recommendation of my friend Philipe Sarrazin. Word of mouth, the excellent marketing of the book, the services around the book, and the good SEO made it possible to get the impression that there are only five dysfunctions in a team. To the defense of Patrick Lencioni, I should mention that I have never read anywhere that he stated there are only five dysfunctions in a group.  The situation reminds me of the story of the monkeys isolated in a room with a banana placed on top of a ladder. As the story goes, the monkeys were sprayed with cold water as soon as one monkey tried to climb the ladder. Quickly, the monkeys learn that they should not climb the ladder; otherwise, they will be sprayed with cold water. The monkeys stayed away from the ladder…

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