Article wrote by Sénamé

Tony Parker’s Business Journey:A Case for the Pseudo-True Entrepreneur Framework

A few days ago, I listened to an episode of “Secrets d’info” on France Inter Radio titled “Du basket aux affaires, la reconversion contrastée de Tony Parker.” The show analyzed Parker’s entrepreneurial ventures, highlighting the challenges and criticisms he has faced since transitioning from basketball to business.

As I followed the discussion, I noticed something: while the show focused on his struggles, it missed a crucial point.The real issue is not that Tony Parker is a bad entrepreneur, as some critics implied, but rather that he is navigating a phase that many talented individuals experience when entering the business world.

This phase is what I call the Pseudo-True Entrepreneur stage—a stage where ambition, creativity, and drive exist, but the critical skill of surrounding oneself with the right people is lacking. Instead of simply joining the critics, I want to use this article to explore how this framework helps explain his business journey constructively.

(For those interested, you can listen to the original podcast episode here.)

What Is a Pseudo-True Entrepreneur?

A Pseudo-True Entrepreneur is not a bad entrepreneur—far from it. This type of entrepreneur possesses initiative, boldness, and vision but struggles to build a truly self-sustaining

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The Rise of Pseudo-Productivity: How AI is Accelerating the Illusion of Work

In today’s hyper-connected world, productivity has become a badge of honor. Workers pride themselves on responding to emails in minutes, attending back-to-back meetings, and juggling multiple projects at once. But is this real productivity? Or is it merely the illusion of work—what Cal Newport calls pseudo-productivity?

Pseudo-productivity is the trap of looking busy without achieving meaningful results. With the rise of AI, this phenomenon is not only continuing but accelerating at an unprecedented pace. In this article, we’ll explore the origins of pseudo-productivity, how AI is amplifying the illusion, and the dangerous parallels with the pseudo-true entrepreneur.

The Origins of Pseudo-Productivity: When Did It Begin?

Productivity wasn’t always so intangible. In the industrial era, productivity was measured by physical output—how many cars were assembled or how many garments were produced. But with the rise of the knowledge economy, work shifted to emails, documents, meetings, and strategy sessions—intangible outputs that are difficult to measure.

The digital revolution in the late 20th century brought email, instant messaging, and open offices, increasing the demand for constant responsiveness. Instead of focusing on deep, high-value work, employees became caught in a cycle of shallow tasks, mistaking activity for accomplishment.

Technology, meant to boost …

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How Sustainable Business Initiatives Drive Unemployment Down

What if we invest in building a sustainable business that drives unemployment down? Imagine a society where only 1 out of 100 children survives past the age of 15. Such a scenario would spell the end of humanity’s long-term survival. Similarly, the current trend of short-lived businesses threatens economic growth. Startling statistics reveal that only 1% of companies endure beyond 15 years, with a mere 20% reaching the 5-year milestone.

This blog post explores the significance of sustaining businesses, addresses unemployment, and proposes a novel solution: recycling human capital through sustainable entrepreneurship.

The number of businesses that started and existed over some time determines economic growth. If the companies do not exist over a long period, there is no chance of economic prosperity. Why is our society not doing enough to ensure that more than 1% of businesses survive for over 15 Years? Then, what happens to the people who have been working in these businesses? Where do they go? You are right. They become unemployed, and their skills become dormant, a significant loss to the labor market.

My next concern was what we could do to end this menace and promote economic growth and prosperity. Then the thought of …

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A Guide for Entrepreneurs to Foster a Results-Driven Company Culture

The success of your business hinges on the prevailing company culture, especially one that is results-driven. Every business inherently possesses a culture, whether by design or happenstance. From my own experience, I’ve come to understand that establishing a results-driven company culture for entrepreneurs necessitates more than mere instruction or discussion; it requires a fundamental shift in the mindset and behaviors of individuals within the organization.

Creating a culture requires systemic organizational changes transforming how people think and behave. In this article, I will share my discovery on developing and cultivating a culture of results to improve performance in your organization.

The work environment greatly influences people. Company culture can make weak people highly productive, and the stronger lose their edge. It is the primary concern and responsibility of every business owner, manager, or executive to create a culture of results inside their company. Every employee makes and maintains this through disciplined adherence to ensure profitability and continuance of the company’s operation.

Getting the right people that can come together with unique business systems to create a culture of results through discipline, enthusiasm, and high productivity is not easy. The magic begins once you find the right team, and performance shoots …

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How Business Owners Can Efficiently Master Time Management and Eliminate Complaints

Are you familiar with the constant lament about time being in short supply? A simple observation of daily life reveals an astonishing number of grievances centered around time. From the perennial complaint of insufficient time to the exasperated grumbling about excessive hours leading to sheer boredom – it’s a narrative we’ve all encountered. But what if I told you that as a dynamic business owner, you possess the ability to rewrite this narrative? In this article, we will address these complaints head-on and equip you with invaluable time management tips tailored specifically to your entrepreneurial journey. Let’s delve into the world of mastering time for entrepreneurs and discover how to make each moment count towards your business success.

Why is it that we complain so much about time? In this article, I will be sharing practical observations about time that will help you put all time-related frustrations behind you and never complain about time again.

“Time is what we want most, but what we use worst.” – William Penn

The unfulfilled promise of time management training

If you have been worried about time at a certain point in your life or career, then you have already done a course in …

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